> In the United Kingdom, a $20-a-month AI plan costs 1.0% of the median living standard, 1.3 times the share it takes in the United States; for 1% of people it is over a tenth of what they live on. Claude, OpenAI's API and Gemini are all officially offered. 95% of people use the internet, and Claude use per working-age person is 3.35 times the world average.

[World](https://themodelindex.org/world/) /

Europe

AI access, cost and use · Northern Europe · Europe · data read 1 Oct 2026

# United Kingdom

In the United Kingdom, a $20-a-month AI plan costs 1.0% of the median living standard, 1.3 times the share it takes in the United States; for 1% of people it is over a tenth of what they live on. Claude, OpenAI's API and Gemini are all officially offered. 95% of people use the internet, and Claude use per working-age person is 3.35 times the world average.

1.0%

of the median living standard for a $20 plan

Europe median 2.0% · United States 0.79%

1%

of people for whom the plan is over a tenth of their living standard

about 347k people

3of 3

leading services officially offered

Claude · OpenAI · Gemini

95%

of people use the internet

world 74% · 69 m people

## The figures · United Kingdom

People

69 m

Median living standard

$23,357a year per person · income

A $20 plan takes

1.0%of that · 1.3× the US share

For whom it is over a tenth

1%of people

Survey

2021revalued at 2025 prices

GNI per person

$54,550plan is 0.44% of it

Claude use per person

3.35×world average = 1

Notable AI models built here

8910 since 2023

## Officially offered here · 3 of 3

[Run it yourself →](https://themodelindex.org/local/)

Claude · claude.ai app

Yes

OpenAI · API

Yes

Gemini · web app

Yes

From each lab's own published list: Anthropic's Claude.ai countries, OpenAI's API countries and Google's Gemini web app countries. Not listed means not officially served; open-weight models can be run anywhere.

## Against Europe and the world · regional figures are medians or population-weighted

| MEASURE | UNITED KINGDOM | EUROPE | WORLD |
| --- | --- | --- | --- |
| A $20 plan ÷ median living standard | 1.0% | 2.0% | 9.9% |
| People for whom it is over a tenth | 1% | 9% | 63% |
| Plan price ÷ GNI per person | 0.44% | 0.67% | 2.9% |
| People using the internet | 95% | 92% | 74% |
| Claude use per working-age person | 3.35× | 2.45× | 1.00× |
| Notable AI models built | 89 | 214 | 1,256 |

## What it is used for · United Kingdom against the world

[Report ↗](https://www.anthropic.com/research/economic-index-june-2026-report)

United Kingdom

Work 39%

Personal 43%

Coursework 18%

The world

Work 42%

Personal 41%

Coursework 17%

Share of the world's Claude use

3.5%0.85% of the world's people

Work

39%world 42%

Personal

43%world 41%

Coursework

18%world 17%

Handed over to the model (automation)

45%world 48%

Anthropic Economic Index, May 2026: Claude.ai conversations by country. One product from one lab, so read it as a signal of who is using frontier models, not a census.

## What people make with it · share of conversations

Explanation or answer

17%

Document or report

15%

Advice or recommendation

14%

Analysis or summary

6%

The most common things people in the United Kingdom ask Claude to produce.

## Neighbours · Northern Europe · lightest burden first

| COUNTRY | PEOPLE | ONLINE | $20 PLAN ÷ MEDIAN LIVING STANDARD | OVER A TENTH | CLAUDE USE PER PERSON | OFFICIAL LISTS |
| --- | --- | --- | --- | --- | --- | --- |
| [Iceland](https://themodelindex.org/world/iceland/) | 392k | 98% | 0.69% | 0% | 4.02× | 3 of 3 |
| [Norway](https://themodelindex.org/world/norway/) | 5.6 m | 99% | 0.74% | 0% | 4.04× | 3 of 3 |
| [Denmark](https://themodelindex.org/world/denmark/) | 6.0 m | 100% | 0.86% | 0% | 3.57× | 3 of 3 |
| [Ireland](https://themodelindex.org/world/ireland/) | 5.5 m | 97% | 0.98% | 0% | 3.23× | 3 of 3 |
| [Finland](https://themodelindex.org/world/finland/) | 5.6 m | 94% | 1.0% | 0% | 2.19× | 3 of 3 |
| United Kingdom | 69 m | 95% | 1.0% | 1% | 3.35× | 3 of 3 |
| [Sweden](https://themodelindex.org/world/sweden/) | 11 m | 96% | 1.1% | 1% | 2.98× | 3 of 3 |
| [Estonia](https://themodelindex.org/world/estonia/) | 1.4 m | 92% | 1.8% | 1% | 3.21× | 3 of 3 |
| [Lithuania](https://themodelindex.org/world/lithuania/) | 2.9 m | 89% | 2.3% | 3% | 2.28× | 3 of 3 |
| [Latvia](https://themodelindex.org/world/latvia/) | 1.8 m | 93% | 2.4% | 2% | 2.37× | 3 of 3 |
| [Isle of Man](https://themodelindex.org/world/isle-of-man/) | 84k | – | no estimate | – | not reported | 1 of 3 |
| [Faroe Islands](https://themodelindex.org/world/faroe-islands/) | 55k | 98% | no estimate | – | not reported | 2 of 3 |

[All countries →](https://themodelindex.org/world/)

## The foundations · United Kingdom against the world

[World Bank ↗](https://data.worldbank.org/indicator)

People using the internet

95%

world 74%

People with electricity

100%

world 92%

Mobile subscriptions per 100 people

122

world 112

Fixed broadband lines per 100 people

42.2

world 20.1

Enrolled in university-level education

80%

world 44%

Research spending, share of GDP

2.68%

world 2.6%

Researchers per million people

4,473

world 1,652

Secure internet servers per million people

68,395

world 16,381

The latest World Bank figure for each measure. The tick marks the world figure.

A $20-a-month plan ($240 a year, US list price) against the median household living standard per person in each country. The median is from the latest national household survey (World Bank Poverty and Inequality Platform), revalued from 2021 purchasing-power dollars into US dollars at recent prices and official exchange rates, assuming real living standards have not changed since the survey. Some surveys measure income and others consumption, which includes food people grow and housing they own, so this is a living standard, not cash to spare. Countries with no survey since 2015 or no defensible exchange rate are left blank.

[World Bank household surveys ↗](https://pip.worldbank.org/) [Anthropic countries ↗](https://www.anthropic.com/supported-countries) [OpenAI countries ↗](https://platform.openai.com/docs/supported-countries) [Gemini countries ↗](https://support.google.com/gemini/answer/13575153) [Anthropic Economic Index ↗](https://www.anthropic.com/research/economic-index-june-2026-report) [Epoch AI notable models ↗](https://epoch.ai/data/notable-ai-models)

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Source: https://themodelindex.org/world/united-kingdom/ · The Model Index · data as of 2026-10-01